Perfume City
Task
Conduct a test launch of advertising for [Niche/Business Name, e.g., "perfume online store"] with a minimal budget to assess traffic costs and niche potential.
Results
Spent: $11
Received: 2000+ views (impressions)
Cost per view: [calculation, e.g., $0.005 per view]
Analysis and Conclusions
Despite successfully attracting a large number of views at a very low cost, the number of sales was low. After detailed analysis, I found that the main reason was the advertising creatives provided by the client, which did not engage the target audience and did not encourage purchases.
My Solution
I suggested to the client to create new, higher quality, and more effective creatives that align with trends to increase conversion. This solution would allow for the already set up and effective advertising campaign to be utilized to its full potential.
Unfortunately, further work was not continued due to a lack of feedback from the client.
Conduct a test launch of advertising for [Niche/Business Name, e.g., "perfume online store"] with a minimal budget to assess traffic costs and niche potential.
Results
Spent: $11
Received: 2000+ views (impressions)
Cost per view: [calculation, e.g., $0.005 per view]
Analysis and Conclusions
Despite successfully attracting a large number of views at a very low cost, the number of sales was low. After detailed analysis, I found that the main reason was the advertising creatives provided by the client, which did not engage the target audience and did not encourage purchases.
My Solution
I suggested to the client to create new, higher quality, and more effective creatives that align with trends to increase conversion. This solution would allow for the already set up and effective advertising campaign to be utilized to its full potential.
Unfortunately, further work was not continued due to a lack of feedback from the client.