Oleksandr Polianychka
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Рейтинг
Резюме
Perfomance Driven Marketing Specialist
Навыки и умения
Дизайн и арт
Продвижение
Работа с текстами
Портфолио
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80 000 UAH VitalTread Brand | Health Products D2C: From Launch to 3.5x ROAS
Дизайн сайтовBuilt complete performance marketing system for health device brand from zero to 3.5x ROAS across Tier 1 markets. Conducted scientific research, developed unique positioning, created 150+ video creatives with actors, and designed high-converting funnels (Advertorial→Landing→Upsells). Results: $30 CPA, $89 AOV, 3.5% CR, 2%+ CTR. Delivered full Shopify store, copywriting suite, attribution dashboards, and testing SOPs. Funnel profitable 2+ years. Scaled to 6-figure monthly revenue through systematic creative rotation and data-driven optimization.
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110 000 UAH Rute SuperFoods | From Micro-Influencers to Profitable Cold Traf
Дизайн сайтовTransformed superfood brand from influencer-dependent to scalable cold traffic system. Redesigned underperforming funnel (1.7% CR, negative ROI) achieving 3.5% conversion (+106%), reducing CPA $25→$17. Conducted customer research, created product-specific funnels for three lines (Mushroom Coffee, Matcha, Collagen). Hired actors for video content generating 300+ sales per script. Built email automation recovering 45% abandoned carts, generating 28% revenue. Implemented AOV boosters increasing order value $27→$40 (+48%). Results: 2.4x ROAS on cold traffic, sustainable profitable growth.
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40 000 UAH Long-Form VSL Development: Research, Script & Production
ВидеорекламаDeveloped 20-minute medical VSL generating 3000+ sales. Analyzed 200+ research papers discovering Big Idea: "Hidden Cytokine Imbalance" - why 87% find no relief. Created UMP/UMS frameworks explaining treatment failures and breakthrough solution. Wrote direct-response script: pattern-interrupt hook, vivid agitation, simplified science, medical proof, transformation stories, engineered close with guarantee. Hired professional actors, supervised dynamic editing maintaining engagement throughout. Integrated graphics simplifying complex concepts. Single VSL became primary acquisition creative.
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100 000 UAH Neuropathy Product Upsell Funnel - Complete Sales Path Developme
Маркетинговые исследованияDeveloped complete upsell funnel for neuropathy products, boosting AOV from $89 to $125+. Created two strategic upsells: Vital Calf Therapy Pro (upstream nerve healing) and Nerve Shield Pro (NASA red light ). Conducted deep research into competitor positioning, pain mechanisms, and scientific credibility anchors. Wrote conversion-optimized scripts in 6-min and 18-20-min versions using problem-agitation-solution framework. Developed unique positioning mechanisms: "Nerve Cascade Effect" and "Cellular Nerve Shield Regeneration." Managed full production.
Активность
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CRO специалист
27 000 UAH
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