Portfolio
🔗 https://kovalchuk.myportfolio.com/
AI Creative Designer | Meta Ads Specialist | High-Volume Static
Ads Production
Professional Summary
AI Creative Designer with 3+ years of commercial design experience and over 1 year
working closely with a US-based marketing company producing high-volume static ads for
Meta (Facebook & Instagram).
I specialize in performance-oriented ad creatives, combining strong visual fundamentals,
AI-driven production, and a scalable workflow mindset. I have my own structured SOPs,
understand fast-paced agency environments, and can consistently deliver large volumes of
ads while maintaining quality, brand consistency, and clear messaging.
With a background in UX/UI and web design, I don’t just “generate visuals” — I design ads
that are structured, readable, and optimized for real marketing goals.
Core Skills
Meta Ads & Static Creative Production
● High-volume static ad creation for Meta (Facebook & Instagram)
● Performance-oriented creatives (hooks, visuals, fast iterations)
● Scalable ad systems for brands and agencies
● Consistent delivery under tight deadlines
● Strong understanding of ad structure, clarity, and hierarchy
AI-Enhanced Creative Production
● AI-generated visuals for advertising and brand campaigns
● Advanced prompt engineering & style consistency
● Creation of repeatable visual formats and character-based creatives
● AI-assisted image manipulation, styling, and concept generation
● Fast iteration and optimization based on feedback
Design Fundamentals (Strong Advantage)
● Composition, typography, color theory, visual storytelling
● Brand consistency across large ad volumes
● Clean, conversion-focused layouts
● Ability to adapt visuals to different products and niches
UX / Web Design Background
● UX/UI thinking: hierarchy, clarity, user perception
● Design systems mindset
● Understanding how visuals perform across digital platforms
Professional Experience
AI Creative Designer / Static Ads Specialist
US-Based Marketing Company
2024 – Present
● Produced high-volume static ads for Meta across multiple brands
● Delivered 200–300 ads per day when required
● Worked with structured SOPs and internal workflows
● Followed performance-driven creative guidelines
● Collaborated with creative strategists and team members
● Maintained consistency across large-scale ad production
Creative Graphic Designer | Freelancer
2021 – Present
● Delivered 10+ commercial projects for international clients and brands
● Created advertising creatives, social media visuals, and marketing assets
● Produced AI-enhanced product imagery and brand visuals
● Designed cohesive visual systems for ongoing brand communication
● Managed projects from concept to final delivery
Tools
● Design: Figma, Adobe Photoshop, Illustrator
● AI: Midjourney, Gemini, DALL·E, Nano Banana, Seedream
● Web (supporting skill): WordPress, Elementor
Languages
● Ukrainian — Native
● Russian — Fluent
● Polish — Intermediate
● English — B1
