IT School

CASE STUDY
Goal:
Test paid ads and get consistent leads
with controlled spend.

Results (first month):
• Ad spend: $550
• Revenue: $2,100
• CTR: 4.16%
• Link clicks: 4,519
• Reach: 108,596

What we focused on:
• clear offer, no hype
• simple creatives
• fast testing and early optimization
• cutting weak ads quickly

High CTR showed strong message–audience match,
which allowed us to keep costs low and results stable.

Simple structure.
Clean numbers.
No overcomplication.