Techno Slyva — FPV Store Branding Concept

Techno Slyva is a branding concept created as part of a logo and identity design contest for an online store specializing in FPV drones and drone components. The challenge was to develop a visual identity that feels modern, energetic, and memorable while reflecting the technological nature of the FPV industry.

The concept is built around a custom icon that combines the silhouette of a plum with the form of an optical lens, creating a subtle connection to FPV cameras and drone equipment. The visual language uses vibrant colors, geometric typography, and clean layouts to balance a playful brand personality with a strong tech-oriented aesthetic.

The project explores how unconventional visual metaphors can help a brand stand out in a competitive niche while remaining flexible across digital platforms, packaging, and branded materials.

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