Morkwa – creation of UX/UI for a conscious consumption brand
Within the project, I performed the roles of:
CEO (organization and development strategy),
UX/UI designer (creation of the website structure and design),
Operations manager (supporting production processes and the team).
I implemented:
full UX analysis and website architecture from scratch (sitemap, flow, structure),
creation of a design system and UI components based on brand style,
collaboration with a designer assistant (mentorship, review, final assembly),
preparation of layouts and interactive prototypes for WordPress development,
handover to the dev team and support of communication with SEO/Google Ads specialists.
The website is currently launched (morkwa.ua) in MVP version. Work is ongoing on SEO and further expansion of functionality for B2B clients and custom tailoring.
Within the project, I performed the roles of:
CEO (organization and development strategy),
UX/UI designer (creation of the website structure and design),
Operations manager (supporting production processes and the team).
I implemented:
full UX analysis and website architecture from scratch (sitemap, flow, structure),
creation of a design system and UI components based on brand style,
collaboration with a designer assistant (mentorship, review, final assembly),
preparation of layouts and interactive prototypes for WordPress development,
handover to the dev team and support of communication with SEO/Google Ads specialists.
The website is currently launched (morkwa.ua) in MVP version. Work is ongoing on SEO and further expansion of functionality for B2B clients and custom tailoring.