157 applications for the laser epilation study in three weeks

The Results:
Budget: $300
Number of applications: 157
Application price: $1.1

Now to the matter, and to the audience to set up:

The target audience is of course the same, the girls and the women I divide into 2 camps:

Those who buy from the banner.

Those who buy from the video

The active age that leaves applications is:

25 to 34 years of age, about 70% of applications

35 to 44 years old, about 30% of applications

What was done:

Advertising on Facebook + Instagram.There were several RKs arranged with different orderers' actions.The announcement is in the form of a Facebook call.A lot of creatives have been created for different display sites (Instagram, Instagram Stories, Facebook, Messenger, etc.).A test of offheroes, creatives and fields.The first week tested two goals of promotion:

Communication to Direct
Coversion

In advertisements used only creatives in video format, it works greatly in all the bits of niches, on them the customer sees the price, the process, reads the description of the procedure and gets a full picture of what we want to sell him!What can a target in Instagram help laser owners?Get the first customers.

Get the subcontractors

Return to the first customers.