Adding and configuring Google Merchant Center

Work has been completed on adding the website to Google Merchant Center and preparing product data for launching shopping ads.

Completed work:
– creation and setup of the Google Merchant Center account
– confirmation and verification of the website
– setup of the product feed (structure, attributes, categories)
– resolution of errors and warnings from moderation
– setup of connection with Google Ads
– verification of the correct display of products

Result: the website has been successfully added to Google Merchant Center, products have been approved and are ready to launch shopping ad campaigns.