Project goal:
Development of a series of presentation visuals for a medical equipment manufacturer. The task was to create realistic interiors of modern operating rooms and procedure rooms to showcase products in a working environment.
What was accomplished:
Concept creation: Visualization of three key objects — an operating LED lamp, a stationary system, and the "MED-LASER" laser device.
Atmosphere and lighting: Achieved the effect of "sterile cleanliness" using soft cool lighting and light shades in the interior.
Branding and UI: Integration of the logo on the device casing and development of the control interface on the touchscreen of the laser system.
Detailing: High-quality representation of materials — plastic, metal, glass, and medical textiles.
Technical features:
The project was executed using AI tools for generating the base and environment with subsequent deep processing of details. This approach allows for the creation of professional content for medical catalogs and websites without the involvement of costly shoots in clinics.
Who this is relevant for:
Manufacturers and distributors of medical equipment.
Aesthetic medicine and dentistry clinics.
Advertising agencies specializing in the Pharma/Health segment.
Development of a series of presentation visuals for a medical equipment manufacturer. The task was to create realistic interiors of modern operating rooms and procedure rooms to showcase products in a working environment.
What was accomplished:
Concept creation: Visualization of three key objects — an operating LED lamp, a stationary system, and the "MED-LASER" laser device.
Atmosphere and lighting: Achieved the effect of "sterile cleanliness" using soft cool lighting and light shades in the interior.
Branding and UI: Integration of the logo on the device casing and development of the control interface on the touchscreen of the laser system.
Detailing: High-quality representation of materials — plastic, metal, glass, and medical textiles.
Technical features:
The project was executed using AI tools for generating the base and environment with subsequent deep processing of details. This approach allows for the creation of professional content for medical catalogs and websites without the involvement of costly shoots in clinics.
Who this is relevant for:
Manufacturers and distributors of medical equipment.
Aesthetic medicine and dentistry clinics.
Advertising agencies specializing in the Pharma/Health segment.