Applications for a Foreign Language Course for 13 UAH.

Customer: a company that is engaged in foreign language courses.I have experience working with the services of advertising campaign settings in Google.Not satisfied with the result due to expensive results, and their small amount.Geolocation: Kiev and region
Posts Tagged: Google Search
Monthly budget: 15 euros per day.(without taking into account the payment of work)
Required key rates: at least 15 applications on the site every day up to 1 euro.The tasks placed by the customer:
Increase the number of applications on the site.Increase traffic on the site.Make the contribution to advertising profitable, by reducing the price per application.increase the number of calls.During all the time we conducted advertising campaigns, we received 970 applications on the site at a price of 0.29 cents per application.The price per click is minimal and is average 0.04 cents per click.This means that since the beginning of the advertising campaign, the advertising campaign has been optimized in such a way that the possibility has appeared to reduce the application price by 3 times.Link to the detailed description of the case: https://docs.google.com/document/d/1_KX8Qk5toTtoueTpcUzHhT6LjbO7E7_aSwIRDvfuThw/edit?usp=sharing