Art QR Code — Italy in every pixel

How can a QR code be more than just a functional tool and become part of a visual identity? In this project, I created an AI Art QR code that merges functionality with aesthetics. Inspired by the architecture of old Italy, it features subtle references to terracotta rooftops and narrow streets, seamlessly woven into the graphic composition. The final QR code became an integral part of the designer’s visual identity. It was used on billboards, branded stickers, tote bags, and web resources, making communication with the audience even more interactive.

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