Assessment of analytics

Analysis of the Internet Store:
The Google Analysis:
Installation of Universal Analytics
Installation of Google Analytics 4
Extended E-Commerce
- configuration of the conversions and events (order, adding the goods to the basket, initialization of the order, viewing the goods, click on the forms and buttons)
Import of Facebook Expenses
Connect your account to Google Ads

Google Tag Manager:
Installation of the GTM container
- close tracking and transmission in the analysis of events data

The Facebook Pixel
Installation of FB Pixel Code
View content, page view, add to cart, purchase, etc.
Verification of Domain