Audit of the advertising campaign RichAds+AdsBridge
Task: Prove that the traffic is non-targeted, from the wrong geo, and consists of bot clicks.
Process:
Analysis:
Using AdsBridge to collect traffic data.
Evaluation of sources, sites, and publishers.
Identifying issues:
The geo of the traffic does not match the target regions.
High percentage of bot clicks.
Report:
Preparation of a report with evidence for the affiliate network.
Detailed data on each conversion (source, site, publisher).
Result:
The affiliate network acknowledged the issues.
Changes made to improve traffic quality.
Process:
Analysis:
Using AdsBridge to collect traffic data.
Evaluation of sources, sites, and publishers.
Identifying issues:
The geo of the traffic does not match the target regions.
High percentage of bot clicks.
Report:
Preparation of a report with evidence for the affiliate network.
Detailed data on each conversion (source, site, publisher).
Result:
The affiliate network acknowledged the issues.
Changes made to improve traffic quality.