BMED
BMED – exclusive distributor of legendary cosmeceutics iS CLINICAL (USA), mineral cosmetics Colorescience (USA), professional cosmetology equipment and cosmetics in Lithuania, Latvia, Estonia, Poland, Czech Republic, Italy, Ukraine, and 12 other countries.
Tasks
The client expressed their desire to create an international online store to combine sales opportunities and attract new customers from different countries on a single portal.
Process
Studied the client's needs regarding the design, store functions, and supported countries.
- Created a plan to expand the store to various countries considering languages, price adaptation, currencies, and logistics.
- Developed an intuitive interface for convenient product selection and navigation, adapted for different devices.
- Based on CMS OpenCart, created features for tracking sales by doctors, setting up promo codes, managing brands in different countries, and customer groups with different prices.
- Translated the site, set up automatic country detection and linking to language and currency.
- Performed basic SEO optimization for search engines.
- Tested functionality on various devices and browsers, ensured data and payment security.
- Launched the store on the client's hosting with support and updates after launch.
Audience
The target audience of the project is professionals in the field of cosmetology who provide recommendations and recipes to their patients and order products for their work.
Results
The Promodex team developed a turnkey international online store in 32 days, adapting it to the specifics of doing business in different countries.
- The site allows placing brands for individual countries, automatically detecting the user's language and currency, and targeting customer groups to local conditions (delivery, discounts).
- Navigation is optimized for easy product search through the catalog, smart search, or by brands and categories.
- After launch, the site serves as an effective tool for selling cosmeceuticals to clients from different countries, supporting business expansion.
Tasks
The client expressed their desire to create an international online store to combine sales opportunities and attract new customers from different countries on a single portal.
Process
Studied the client's needs regarding the design, store functions, and supported countries.
- Created a plan to expand the store to various countries considering languages, price adaptation, currencies, and logistics.
- Developed an intuitive interface for convenient product selection and navigation, adapted for different devices.
- Based on CMS OpenCart, created features for tracking sales by doctors, setting up promo codes, managing brands in different countries, and customer groups with different prices.
- Translated the site, set up automatic country detection and linking to language and currency.
- Performed basic SEO optimization for search engines.
- Tested functionality on various devices and browsers, ensured data and payment security.
- Launched the store on the client's hosting with support and updates after launch.
Audience
The target audience of the project is professionals in the field of cosmetology who provide recommendations and recipes to their patients and order products for their work.
Results
The Promodex team developed a turnkey international online store in 32 days, adapting it to the specifics of doing business in different countries.
- The site allows placing brands for individual countries, automatically detecting the user's language and currency, and targeting customer groups to local conditions (delivery, discounts).
- Navigation is optimized for easy product search through the catalog, smart search, or by brands and categories.
- After launch, the site serves as an effective tool for selling cosmeceuticals to clients from different countries, supporting business expansion.