The new corporate style of the "LAVKA 24" network is based on the principles of modern minimalism and intelligent design, where the central element is a unique monogram logo. Its simple architecture conceals the full name of the brand, transforming the sign into a recognizable visual cipher.
The chosen palette of deep dark green and olive shades appeals to the naturalness and freshness of the products, creating a sense of stability and trust.
Thanks to clean typography and a thoughtful combination of colors, the style easily scales from the mobile app and price tag design to store facades and logistics branding. This creates a cohesive image of a modern network that operates in the rhythm of a big city, providing access to quality products 24/7.
The chosen palette of deep dark green and olive shades appeals to the naturalness and freshness of the products, creating a sense of stability and trust.
Thanks to clean typography and a thoughtful combination of colors, the style easily scales from the mobile app and price tag design to store facades and logistics branding. This creates a cohesive image of a modern network that operates in the rhythm of a big city, providing access to quality products 24/7.