BRANDING | CAVIAR | CATCH

Creating the identity of the café, I took into account the client's wishes, who wanted a friendly logo and a color palette associated with "Catch." During the process, I conducted market research and analyzed competitors to understand which elements work best in this niche and how to differentiate our brand. Inspired by local culture and the concept of the establishment, I developed a logo and other visual elements that resonate with the target audience.