Brevo Certificate "Email Marketing Expert"
Email Marketing
During the course, I gained the following knowledge:
1. Basics of #email marketing.
2. Optimization of open rates, clicks, and conversions.
3. Understanding of GDPR and other legal strategies for list building, #contact segmentation, and customer retention.
4. Personalization, mobile optimization, and A/B testing.
5. Implementation of customer strategy in the Brevo software platform.
1. Basics of #email marketing.
2. Optimization of open rates, clicks, and conversions.
3. Understanding of GDPR and other legal strategies for list building, #contact segmentation, and customer retention.
4. Personalization, mobile optimization, and A/B testing.
5. Implementation of customer strategy in the Brevo software platform.