Brew – identity of the coffee shop

This project is the development of branding and visual identity for the café Brew. The main concept is to create a warm, atmospheric space for connoisseurs of quality coffee, emphasizing premium quality and the craftsmanship of beverage preparation.

Identity elements:
Logo and its variations – a minimalist, stylish sign that combines classic and modern forms.
Typography – the font Bela Gothic One is used, which emphasizes the brand's character.
Color palette – warm, coffee shades that are associated with the aromatic drink and the coziness of the café.
Brand pattern – created based on the letter "B", adding uniqueness and supporting the integrity of the style.
Design of carriers:

Packaging and tableware – branded coffee cups, bags, and packaging for whole bean coffee using the brand pattern and logo.
Business card – combines a minimalist logo and pattern, making it recognizable.
Menu – designed in accordance with the overall concept with an emphasis on simplicity and readability.
Brand concept:
Brew is not just a café, but a space where quality, taste, and atmosphere are valued. Each drink is the result of attention to detail, the experience of the barista, and high-quality beans. The brand slogan: "A taste that is remembered."

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