Case: Advertising for an English language school
Case: Advertising for an English language school based on personal branding
What did I do?
1. Audience analysis: I carefully analyzed our target audience, identified key segments and their pain points.
2. Creating audiences in the advertising cabinet: Based on the strategy, I created audiences in the advertising cabinet. Separate campaigns were developed for each segment, taking into account their needs and interests.
3. Testing creatives and promotion methods: I started testing different creatives. I also tried various promotion methods to determine which ones work best for our audience.
Result:
1. Cost per click (CPC) - $0.08 (3.26 UAH)
2. From the advertising campaign, we gained 137 new subscribers.
3. 4 new students have already enrolled in the courses, and another 4 are on the waiting list (due to the summer period).
Invested in advertising: 7604 UAH.
Earned: 15000 UAH.
*Calculation for the current month, but since this is an English language school and students will study for at least 3 months, this is not the final result from this advertising.
What did I do?
1. Audience analysis: I carefully analyzed our target audience, identified key segments and their pain points.
2. Creating audiences in the advertising cabinet: Based on the strategy, I created audiences in the advertising cabinet. Separate campaigns were developed for each segment, taking into account their needs and interests.
3. Testing creatives and promotion methods: I started testing different creatives. I also tried various promotion methods to determine which ones work best for our audience.
Result:
1. Cost per click (CPC) - $0.08 (3.26 UAH)
2. From the advertising campaign, we gained 137 new subscribers.
3. 4 new students have already enrolled in the courses, and another 4 are on the waiting list (due to the summer period).
Invested in advertising: 7604 UAH.
Earned: 15000 UAH.
*Calculation for the current month, but since this is an English language school and students will study for at least 3 months, this is not the final result from this advertising.
Cherkassy 
Available for hire