Case - flower boutique
Social Media Advertising
Case — flower boutique: 247,174 UAH
Period: 1 month of targeting work
Client's goal: Maximum number of sales and a quick, well-planned launch.
Used both traffic (profile visits) and interactions (messages). The best result was from the interaction goal, which brought us messages at $2 each.
Audiences: Used the widest possible audience, since the ads ran in a small town with an Instagram audience of 130 thousand people. Placements: Instagram feed, Instagram profile feed, stories, Reels.
Creatives and offer: The offer was a small price for some flowers per piece, supported by Unique Selling Proposition. Flowers were changed weekly. For March 8, we used conceptual creatives and showed that this holiday is not only about beauty and love but also about respect and solidarity for women, which worked very well in the ads.
What was done:
⋗ Advertising strategy
⋗ Competitor advertising analysis
⋗ Competitor content analysis
⋗ Development of creative brief
Result:
Budget ⟶ $715
Applications ⟶ 232
Cost per application ⟶ $3.0
Sales ⟶ 98
Customer price ⟶ $7.2
Revenue ⟶ 247,174 UAH
Average check ⟶ 2,522 UAH
ROAS 827%
Want to get the same results? Write to me for collaboration
Period: 1 month of targeting work
Client's goal: Maximum number of sales and a quick, well-planned launch.
Used both traffic (profile visits) and interactions (messages). The best result was from the interaction goal, which brought us messages at $2 each.
Audiences: Used the widest possible audience, since the ads ran in a small town with an Instagram audience of 130 thousand people. Placements: Instagram feed, Instagram profile feed, stories, Reels.
Creatives and offer: The offer was a small price for some flowers per piece, supported by Unique Selling Proposition. Flowers were changed weekly. For March 8, we used conceptual creatives and showed that this holiday is not only about beauty and love but also about respect and solidarity for women, which worked very well in the ads.
What was done:
⋗ Advertising strategy
⋗ Competitor advertising analysis
⋗ Competitor content analysis
⋗ Development of creative brief
Result:
Budget ⟶ $715
Applications ⟶ 232
Cost per application ⟶ $3.0
Sales ⟶ 98
Customer price ⟶ $7.2
Revenue ⟶ 247,174 UAH
Average check ⟶ 2,522 UAH
ROAS 827%
Want to get the same results? Write to me for collaboration