Case for the promotion of the air conditioning store
Case for the promotion of the air conditioning store:
Context Advertising:
Appointment 351
The budget is 85,731 UAH.The application price is 245 UAH.Do you want even better?Call us or leave the application in the form on the website
Before you begin directly to work on attracting target traffic to a site, whether it is advertising on Google, Facebook, Instagram, or SEO promotion, there is still a long preparation for the project, namely:
• Complete the brief
• Determination of the project details
Identification of the target audience of the customer
Segmentation of the target audience
Definition of the UTP for each segment
Creating a Customer Journey Map
Preliminary analysis of competitors
Defining the positioning of the company
Defining the volume of the market and the seasonality of demand
● Defining the goals and the metrics of advertising campaigns (Receipt, involvement, behavioral indicators, applications/conversions/sales)
Preparation of a media plan
Testing the functionality of the main functions of the site (forms, baskets, etc.)• Definition of landing pages
● Check out the get parameters
● Preparation of the TZ for the project for the implementation of the installation of the necessary codes, the formation of feed, etc.
Inspection of the implementation of TZ
Implementation of analytical systems
Installation of the GTM container with the codes of the required metrics, advertising and analytics services
• Tracking the target actions (conversions, transactions, CallTraking)
Link to Google Analytics (Metrics Index, Web Visor) and the Advertising Office
Configuration of Filters
● Importing conversions from Google Analytics to the advertising office
● Preparation of the specification for the implementation of the UTM melt (if necessary)
Adjusting notifications in Google Analytics for changes in traffic, conversions, transactions, etc.And after all this, the direct work on the setting of the advertising offices is already begun.With a detailed list of works you can see in the service menu on our website.
Context Advertising:
Appointment 351
The budget is 85,731 UAH.The application price is 245 UAH.Do you want even better?Call us or leave the application in the form on the website
Before you begin directly to work on attracting target traffic to a site, whether it is advertising on Google, Facebook, Instagram, or SEO promotion, there is still a long preparation for the project, namely:
• Complete the brief
• Determination of the project details
Identification of the target audience of the customer
Segmentation of the target audience
Definition of the UTP for each segment
Creating a Customer Journey Map
Preliminary analysis of competitors
Defining the positioning of the company
Defining the volume of the market and the seasonality of demand
● Defining the goals and the metrics of advertising campaigns (Receipt, involvement, behavioral indicators, applications/conversions/sales)
Preparation of a media plan
Testing the functionality of the main functions of the site (forms, baskets, etc.)• Definition of landing pages
● Check out the get parameters
● Preparation of the TZ for the project for the implementation of the installation of the necessary codes, the formation of feed, etc.
Inspection of the implementation of TZ
Implementation of analytical systems
Installation of the GTM container with the codes of the required metrics, advertising and analytics services
• Tracking the target actions (conversions, transactions, CallTraking)
Link to Google Analytics (Metrics Index, Web Visor) and the Advertising Office
Configuration of Filters
● Importing conversions from Google Analytics to the advertising office
● Preparation of the specification for the implementation of the UTM melt (if necessary)
Adjusting notifications in Google Analytics for changes in traffic, conversions, transactions, etc.And after all this, the direct work on the setting of the advertising offices is already begun.With a detailed list of works you can see in the service menu on our website.