Case: Free three-day intensity

Project: Free three-day intensive on the creation of online courses and the increase in income.Registration for the three-day intensive and further sale of the course.Target audience: CA - people who are interested in creating and selling online courses and increasing their income.Geography: Geography of the coast - Kazakhstan.What was done:
Market research and the definition of target audience.Creation of advertising announced with attractive images, convincing text and CTA to attract traffic to the site.The site is advertised on social networks and the use of targeting tools such as interests, behavior and demographic data.Definition of the budget of the campaign and conducting A/B testing of various elements of advertising announced to determine the most effective.Continuous analysis of the campaign results and correction announced to increase the conversion.Google Analytics and Monitor
Use campaign efficiency measurement tools, such as CTR and conversion, to evaluate results.Monitoring changes in the behavior of the audience and the market, and determining the need to change the advertising strategy.5 Communications with OP for the settlement of advertising communications.For the advertising creo are used statics and video from speaker.