Case "Garland shop - "Ziemassvetkugaismas" и "Joulutuled"

Social Media Advertising
Job 3 of 3
About the company: an online store that offers street lighting and mountains.

Site: https://ziemassvetkugaismas.lv/
Site: https://www.joulutuled.ee/

The tasks:
1 . Develop a communication strategy under different segments of the target audience
The 2nd Create advertising offers
3 . Design of Advertising Machets

KPI: Geo:Latvia
1 . ROAS > 2.5
The 2nd Purschase > 1000

The Geo: Estonia

3 . ROAS > 2.5
and 4. Purschase > 1000

Our Results
Geo: Latvia
CTR – 1.9%
Amount spent - €8,414
Purchases - 4,137
Cost per purchase - €2.03
Purchases conversion value - €142,395
Roosevelt – 16.92

The Geo: Estonia
CTR – 1.95%
Amount spent - €8,654
Purchases - 1,309
Cost per purchase - €6.61
Purchases conversion value - €52,306
Roosevelt – 6.4