The online store for insect repellents wanted to increase sales and reduce CPA. Conducted an audit of advertising campaigns, relaunched the structure, optimized creatives, removed unnecessary audiences, and implemented retargeting.
Results:
CPA reduced by 3 times
increased number of orders
maintained the same budget
stable performance of campaigns in and out of season
Results:
CPA reduced by 3 times
increased number of orders
maintained the same budget
stable performance of campaigns in and out of season