Client generation for AliBra — stretch ceiling installation

The company AliBra has approached with the task of systematically attracting new clients for stretch ceiling installation services in Odessa and the surrounding area. The main promotion channels chosen were Google Ads and social media (Facebook and Instagram) to reach users with varying degrees of readiness to place an order.

In Google Ads, the focus is on search campaigns for hot queries ("stretch ceilings Odessa price", "order ceiling installation"), as well as contextual display advertising to reach a wide audience. In social media, targeting was used based on interests, geolocation, and retargeting of website visitors. For creatives, photos and videos of completed works were used, as well as offers with promotions and a cost calculator on the website.