Complex SMM promotion of the therapeutic space

TASKS:
- Design and maintain the page in a unified style
- Increase audience engagement
- Attract more clients through targeted advertising

RESULTS:
- Changed the visual style on the page - fonts, colors, and content
- Increased audience engagement with new relevant content
- Adjusted the positioning of the space and identified strengths and weaknesses among competitors
- Attracted new clients who made repeat bookings through targeted advertising
- Launched a chatbot survey that helped understand the strengths and weaknesses of the space better and understand the audience that was already in the space and had not yet visited it
- Increased the number of subscribers - +298
- Increased ERR (engagement rate) - 8.4% (was 5%)

RESULTS FOR THE TARGET IN 1 MONTH:
- Advertising budget - 9,612 UAH
- Number of applications - 42
- Number of sales - 58
- Cost per application - 228 UAH
- Cost per sale - 165 UAH
- Turnover - 29,640 UAH
- Return on investment - 1 to 3

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