Configuration of contextual advertising in Google

Context advertising has been set on Google. Stages of work:
Collection of semantic nucleus (search requests)
Development of account architecture and grouping of key requests
Forming a list of words
Definition of CA
Creation of text and media manifestations
Selection of Places for KMS
Coordination of the text of the disclosures and banners with the customer
Settings of Google Analytics
Start approved advertising campaigns
Daily monitoring and optimization