Configuration of contextual advertising

We measure the effectiveness of advertising in real money. We came out on these indicators after 2 months of work.

With the accumulation of statistics, advertising is constantly optimized, adjustments are displayed on a variety of factors, prices per click are optimized, search requests are cleaned and new hypotheses and experiments are tested that can lead to sales increases.

A number of other works are also carried out on the optimization of the advertising account.

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