Configuration of Horoshop and Google Merchant Center

- Technical framework: Setting up navigation logic (header/footer) and creating a category structure for user convenience.

- Content management: Optimizing filters, product characteristics, and creating informational pages.

- Compliance (Meeting Google requirements): Complete preparation of legal sections and technical parameters of the site for successful moderation in Google Merchant Center.

- Marketing launch: Registering accounts and launching the first advertising campaign in Google Ads.