Context Advertising on the Rhinoplasty Service, Kiev

Search system: Google
Region: Kiev, city
Reporting period: 3 weeks (June 2017)
Indicators of Efficiency:
CTR forecast: 3.8%
Real CTR: 19%
The forecast price of the transfer to the site: 17.70 UAH.
The real price of the transfer to the site: 8.94 UAH.
Views of pages/session: 6.11
Cancellations: 6.68% by Yandex (norm up to 20%) and 0.31% by Google Analytics
+57% of visitors on the site
#AdWords #GoogleAdwords #ppc #context advertising