Creation of an online store for beauty industry professionals

About the client:
PRO razko — an online store specializing in products for beauty professionals: cosmetologists, barbers, manicure specialists, depilation, and massage. The assortment includes professional products, accessories, consumables, and equipment.

Task:
Develop a large-scale online store on the Khoroshop platform with flexible navigation, adaptive design, niche category division, and convenient UX for B2B clients.

What has been done:
- Launch of the website on the Khoroshop platform

- Adaptation of the template to the theme and aesthetics of the beauty industry

- Formation of a detailed structure (90+ categories and subcategories)

- Uploading a large volume of products with extended descriptions

- Optimization of navigation: filters, search, convenient structure of category pages

- Adaptation for mobile devices and convenient order processing

Result:
As a result, a visually appealing, structured, and functional website was created, ready for scaling:
https://prorazko.com/