Creation of an online store for a children's shoe manufacturer

Online store (WordPress + WooCommerce) of a manufacturer of children's leather shoes and handmade accessories

Task:
Create a stylish and functional English-language website aimed at an audience from the USA, with a convenient product catalog, support for online payments, and the ability to scale the assortment.

What has been done:
- Development of an online store on WordPress using WooCommerce
- Full adaptation of the design to the brand: warm, natural shades, emphasis on product photography and "handmade" style
- Setup of a multi-level catalog with popular categories (Baby Shoes, Accessories, Beanies, Onesies, T-shirts, etc.)
- Placement of product cards with professional photos, descriptions, prices, and ratings
- Integration of a discount system for purchasing multiple units
- Setup of secure payment methods for international clients
- Implementation of interactive elements for visualization: sliders with products and categories, animated transitions on hover, a block with user photos in the form of a carousel
- Setup of a block with customer reviews and user photos
- Responsive layout for convenient viewing from mobile devices
- Optimization of loading speed and basic SEO setup for English-language search queries

Result for the client:
The website became the main tool for online sales for the brand in the US market. The structured catalog and professional presentation of products simplified the selection for customers, while the presence of reviews and user photos increased trust in the products. The automatic discount system stimulated an increase in the average check, and optimization for English-language queries ensured organic traffic from Google.

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