Creation of an online store for Women's Home Clothing on Khoroshop

Created a ready-to-sell Women's Home Clothing store.

Catalog Structure

Created main categories and subcategories
configured modifications (sizes)
configured characteristics (filters)
configured automatic hiding of out-of-stock products.
Product card -
product name;
brand;
price;
photo;
description;
sizes;
availability;
article
separate description for integration with marketplaces (Kasta, Rozetka, Prom, Epicenter)
Integration settings with marketplaces

Connected payments
LiqPay or WayForPay;
Apple Pay;
Google Pay;
online prepayment without manager involvement.
Delivery (Nova Poshta, Ukrposhta)
Analytics

TikTok Pixel;
Google Analytics 4;
Google Search Console;
Meta Pixel

Performed basic SEO setup:
sitemap.xml;
robots.txt;
meta tags for categories;
HTML title, META description, META keywords, h1 header, H2, H3
indexing in Google;
removal of technical SEO errors.
Design

adapted the chosen template for the store
UV/UX design of the main page;
configured the menu;
configured the pages: