Development of a large-scale B2B portal (AdTech) that automates interaction between advertisers and Telegram channel owners. The project required designing complex logic for managing advertising campaigns and placements.
- Channel marketplace: A thoughtful search system with deep filtering by categories, reach, ER (Engagement Rate), and placement cost.
- Complex order logic: A custom calendar for booking advertising slots that allows avoiding overlaps and managing publication times in real-time.
- Analytical dashboard: A visual representation of statistics for active campaigns, financial reports, and dynamics of subscriptions/reach for each channel.
- Seller and buyer cabinet: Split functionality for listing own channels for sale and forming a cart of advertising posts for purchase.
A bright corporate interface with an accent color for navigation. The main focus is on the readability of large data tables and the convenience of bulk operations, minimizing the entry threshold for new users.
- Channel marketplace: A thoughtful search system with deep filtering by categories, reach, ER (Engagement Rate), and placement cost.
- Complex order logic: A custom calendar for booking advertising slots that allows avoiding overlaps and managing publication times in real-time.
- Analytical dashboard: A visual representation of statistics for active campaigns, financial reports, and dynamics of subscriptions/reach for each channel.
- Seller and buyer cabinet: Split functionality for listing own channels for sale and forming a cart of advertising posts for purchase.
A bright corporate interface with an accent color for navigation. The main focus is on the readability of large data tables and the convenience of bulk operations, minimizing the entry threshold for new users.