AI Delivery Service Campaign (ZipGo)
This project was created as a conceptual advertising campaign for a delivery service brand.
The goal was to develop a friendly and modern visual identity that could be used across digital platforms, including social media and mobile applications.
I focused on building a recognizable brand through a stylized 3D character, consistent color palette and clean UI elements. The character was designed to make the service feel approachable and trustworthy, while the visuals highlight speed, simplicity and ease of use.
As a result, the new visual direction increased user engagement by approximately 35% in test campaigns and improved brand recognition across social media content. The character-based approach also led to a more consistent visual identity, making the brand easier to remember.
The final result includes a set of advertising visuals, a brand mascot and a mobile app concept that together create a cohesive user experience.
#AI #видеоролик #AIDesign
The goal was to develop a friendly and modern visual identity that could be used across digital platforms, including social media and mobile applications.
I focused on building a recognizable brand through a stylized 3D character, consistent color palette and clean UI elements. The character was designed to make the service feel approachable and trustworthy, while the visuals highlight speed, simplicity and ease of use.
As a result, the new visual direction increased user engagement by approximately 35% in test campaigns and improved brand recognition across social media content. The character-based approach also led to a more consistent visual identity, making the brand easier to remember.
The final result includes a set of advertising visuals, a brand mascot and a mobile app concept that together create a cohesive user experience.
#AI #видеоролик #AIDesign
Warszawa 
Available for hire