Development of a vertical advertising layout for the brand "PLANT", adapted for maximum visual impact in an urban environment during evening and night hours.
Key project characteristics:
Composition and placement: A vertically oriented grid, ideal for bus stops and pedestrian areas. The layout features a large brand logo, a promotional offer ("Get 15% off your first order") and the official website.
Visual contrast: A bright light background creates a powerful contrast against the night street, effectively interacting with the neon lighting of the location and instantly attracting the attention of passersby.
Technical specifications:
The layout is created from scratch in Adobe Illustrator with 100% vector accuracy, ensuring perfect clarity of lines and text when printed in large format. The parameters are optimized for printing on light-diffusing films and backlit paper. A realistic night mockup, processed in Adobe Photoshop, was used for presentation.
Key project characteristics:
Composition and placement: A vertically oriented grid, ideal for bus stops and pedestrian areas. The layout features a large brand logo, a promotional offer ("Get 15% off your first order") and the official website.
Visual contrast: A bright light background creates a powerful contrast against the night street, effectively interacting with the neon lighting of the location and instantly attracting the attention of passersby.
Technical specifications:
The layout is created from scratch in Adobe Illustrator with 100% vector accuracy, ensuring perfect clarity of lines and text when printed in large format. The parameters are optimized for printing on light-diffusing films and backlit paper. A realistic night mockup, processed in Adobe Photoshop, was used for presentation.