Design of Neopneu E-commerce platform for tire sales

Neopneu - a full-fledged #E-commerce project for a company selling car tires. The main goal is to provide convenient navigation, quick search by car parameters, and a modern interface for online shopping.
Done #prototyping, an intuitive tire configurator by car make, a modern catalog with filters (seasonality, diameter, brand), mobile adaptation #mobiledesign, including testing #UI/UX-designer on all device types.
Design solution:
Accent orange-black style associated with speed and reliability.
Clear visual hierarchy for the B2C market.
#prototyping, user flow, micro-animated components - everything considered for effective interaction.
Tools: #Figma