Development of updates to the corporate style

A client — an organizer of sporting events — approached me with a task to develop a corporate ornament/pattern based on the existing logo and corporate color palette.
The goal was to create a universal design that could be used both in printing and in the production of souvenir products: buffs, compression sleeves, badges, stickers, etc.

During the work process, an analysis of the existing identity was conducted, as well as consideration of the change of the event location — this aspect had to be reflected in the visual style of the pattern.
I prepared a complete set of files adapted for different types of production.

It was a creative and inspiring collaboration that left wonderful impressions — especially nice to see how your ideas are realized in real life.