This case presents a series of informational graphic markers designed to visualize the key advantages of the products on the online store's website.
Marketing effectiveness: Each marker is developed as a self-sufficient communication tool: from demonstrating operational characteristics (wear resistance of the coating, no need for painting) to logistical and technical parameters (delivery geography, dimensional capabilities of the models).
Infographic approach: The use of minimalist graphics and clear typography allows for an immediate focus on the competitive advantages of the product, positively impacting the conversion rate of the product page.
Marketing effectiveness: Each marker is developed as a self-sufficient communication tool: from demonstrating operational characteristics (wear resistance of the coating, no need for painting) to logistical and technical parameters (delivery geography, dimensional capabilities of the models).
Infographic approach: The use of minimalist graphics and clear typography allows for an immediate focus on the competitive advantages of the product, positively impacting the conversion rate of the product page.