Etrac — a startup that sells spare parts and accessories, as well as provides maintenance and repair services for electric vehicles and hybrids. The company targets owners of modern transport who value reliability, innovation, and environmental friendliness.
Solution
For the logo, I used a combination of the letter "e" and a lightning bolt — a symbol of electricity and dynamism. This approach emphasizes the main idea of the brand — electric traction and moving forward. The style is minimalist and futuristic, highlighting the innovative nature of the company. The chosen shade of lime electric adds a sense of modernity, energy, and technological advancement.
Solution
For the logo, I used a combination of the letter "e" and a lightning bolt — a symbol of electricity and dynamism. This approach emphasizes the main idea of the brand — electric traction and moving forward. The style is minimalist and futuristic, highlighting the innovative nature of the company. The chosen shade of lime electric adds a sense of modernity, energy, and technological advancement.