Fintech Reverse Mortgage Website | UX/UI Design & Logo Redesign
Project description:
Remortgage Advantage is a Canadian fintech company specializing in reverse mortgages for homeowners aged 55 and older. The company helps clients utilize the equity in their property without the need to sell it, providing financial flexibility.
The main task of the project was to create a modern, understandable, and user-friendly website for the senior audience. It was important to combine familiar UX patterns with a contemporary visual style to simplify the perception of complex financial information and increase trust in the service. To achieve this, I built a clear structure, thought through the UX, created a design system, and implemented a convenient calculator.
My role in the project: UX/UI design, logo redesign, brand visual design, website development on Webflow.
Remortgage Advantage is a Canadian fintech company specializing in reverse mortgages for homeowners aged 55 and older. The company helps clients utilize the equity in their property without the need to sell it, providing financial flexibility.
The main task of the project was to create a modern, understandable, and user-friendly website for the senior audience. It was important to combine familiar UX patterns with a contemporary visual style to simplify the perception of complex financial information and increase trust in the service. To achieve this, I built a clear structure, thought through the UX, created a design system, and implemented a convenient calculator.
My role in the project: UX/UI design, logo redesign, brand visual design, website development on Webflow.