#GoogleAds #GA4
The project was not started from scratch, so it was important to fix the Google Ads errors from the previous setup. The client was advised to create a lead form on the website and had already launched ads specifically for conversions.
- GA4 was created and connected to the ad account
- the lead form was set up on the website
- Tag Manager was configured for conversions and data transfer to analytics
- configured, tested, and launched 1 campaign with 3 ad groups
The project was not started from scratch, so it was important to fix the Google Ads errors from the previous setup. The client was advised to create a lead form on the website and had already launched ads specifically for conversions.
- GA4 was created and connected to the ad account
- the lead form was set up on the website
- Tag Manager was configured for conversions and data transfer to analytics
- configured, tested, and launched 1 campaign with 3 ad groups