Business style for the jewelry line

The company’s style has been developed for the new Blush Indigo jewelry line. The name was invented by the founder in honor of her favorite flowers - pink and blue indigo. Accordingly, the color palette was created based on the name. The request of the customer was to create something minimalist and modern. The jewelry itself is the modern designs invented by a customer in Berlin after a trip to Bali. The Jewelry will be made by the Balearic women at home manually. Therefore, for the logo was chosen a form of a circle, which represents the unity of different parts, cyclicity, movement, harmony. The firm background, divided into two equal horizontal lines, also symbolizes the harmony between the oppositions.