Food design: Advertising series for the cream honey brand
AI Art
Task: The client provided standard catalog photos of closed jars on a white background. The problem was that the buyer could not "feel" the taste of the product and understand its composition from the closed jar. It was necessary to create a juicy, "tasty" visual for Instagram and advertising.
Solution (What I did): I implemented the concept of "Taste on the Outside." Using professional collage (compositing), I visualized the ingredients of each flavor around the jar:
Composition Visualization: I added realistic fruits, berries, and chocolate (pineapple, kiwi, blueberry, mandarin) so that the client could instantly recognize the flavor.
Dynamics and Texture: I created an "explosion of flavor" effect — splashes of honey, falling pieces of fruit, steam. This added life to the image.
Atmosphere: I replaced the white background with a thematic natural setting that emphasizes the product's naturalness.
Result: Boring photos transformed into appetizing advertising creatives that one wants to devour with their eyes. This presentation significantly increases conversion to orders.
#fooddesign #advertising #photoediting #instagram #compositing #design
Solution (What I did): I implemented the concept of "Taste on the Outside." Using professional collage (compositing), I visualized the ingredients of each flavor around the jar:
Composition Visualization: I added realistic fruits, berries, and chocolate (pineapple, kiwi, blueberry, mandarin) so that the client could instantly recognize the flavor.
Dynamics and Texture: I created an "explosion of flavor" effect — splashes of honey, falling pieces of fruit, steam. This added life to the image.
Atmosphere: I replaced the white background with a thematic natural setting that emphasizes the product's naturalness.
Result: Boring photos transformed into appetizing advertising creatives that one wants to devour with their eyes. This presentation significantly increases conversion to orders.
#fooddesign #advertising #photoediting #instagram #compositing #design