Formation of the tape profile associated with woodworking

Designed strategy, firm style. Agreed with the customer.
Segmented the audience of subscribers and out of analysis, divided the content rubriques for all segments.
The aim is to promote the brand and promote the World Summit in the woodworking industry.

This was implemented so that content covers the needs of each segment of the audience.

The content corresponds to the style and transmits all the brand values, which statistics indicate:
Coverage increased by 25866%
Increase increased by 5600%


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