"Gersa" - a company that specializes in the manufacturing of metal structures.
- Prepare a package of banners for targeted advertising on social media.
- Use modern, trendy tendencies to make the design stand out in the feed.
- Add a short unique selling proposition (USP) that emphasizes the main features.
**Solutions I proposed:**
- Use the trendy effect of "liquid glass" for a more modern and premium look in the feed.
- Contrasting composition: the product in a real environment. To create key associations, namely — an atmosphere of relaxation, picnicking, and cooking over a fire while on vacation.
- Added a short USP based on the main advantages, specifically practicality and ease of use + quality.
- Adapted for Instagram format for easy reading + did not forget about the call to action.
The full case can be viewed via the link to the portfolio in Notion.
- Use modern, trendy tendencies to make the design stand out in the feed.
- Add a short unique selling proposition (USP) that emphasizes the main features.
**Solutions I proposed:**
- Use the trendy effect of "liquid glass" for a more modern and premium look in the feed.
- Contrasting composition: the product in a real environment. To create key associations, namely — an atmosphere of relaxation, picnicking, and cooking over a fire while on vacation.
- Added a short USP based on the main advantages, specifically practicality and ease of use + quality.
- Adapted for Instagram format for easy reading + did not forget about the call to action.
The full case can be viewed via the link to the portfolio in Notion.