Google Ads for children’s e-commerce — 16× ROAS vs. 4× target
Contextual Advertising
Ukrainian online store for children’s products. Over 13 months, one PMax campaign generated UAH 2,019,755 in conversion value from UAH 124,725 in ad spend.
In March 2026, the UPLIFY OS AI agent detected a Merchant Center suspension and 18 critical issues: disapproved products, weak PMax assets, slow mobile checkout, an LCP regression (4.8s → 8.1s), and declining CTR in Search Console. We resolved every identified issue within seven weeks and restored stable performance.
Results over 13 months:
• 16.19× ROAS vs. a 4.0× target — 304% above target;
• 2,588 purchases;
• 54,162 clicks;
• 18/18 issues resolved.
Period: April 2025 — April 2026.
Industry: e-commerce, children’s products.
#GoogleAds #PerformanceMax #ROAS #TargetROAS #GoogleMerchantCenter #CoreWebVitals #SearchConsole #Ecommerce #PPC
In March 2026, the UPLIFY OS AI agent detected a Merchant Center suspension and 18 critical issues: disapproved products, weak PMax assets, slow mobile checkout, an LCP regression (4.8s → 8.1s), and declining CTR in Search Console. We resolved every identified issue within seven weeks and restored stable performance.
Results over 13 months:
• 16.19× ROAS vs. a 4.0× target — 304% above target;
• 2,588 purchases;
• 54,162 clicks;
• 18/18 issues resolved.
Period: April 2025 — April 2026.
Industry: e-commerce, children’s products.
#GoogleAds #PerformanceMax #ROAS #TargetROAS #GoogleMerchantCenter #CoreWebVitals #SearchConsole #Ecommerce #PPC