Google Ads — launch and optimization of advertising with result analytics

I work with Google Ads in various niches: products, services, e-commerce, manufacturing. I implement the full cycle: from demand analysis to tracking results through GA4, CRM, and Merchant Center. I set up search, branded, shopping, remarketing, and Performance Max campaigns with a focus on profitability.

I have launched both targeted campaigns and large-scale strategies with million-scale reach.

Example case: Branded campaign for e-commerce (January–March)
Large-scale search advertising on the brand

- Budget: 135,430 ₴
- Clicks: 47,034
- Conversions: 33,574
- Purchases: 2,144
- Average CPC: 2.88 ₴
- CPA: 4.03 ₴
- Conversion rate: 71.38%
- Sales through advertising: over 3 million ₴
- The campaign provided stable traffic and sales with high ROAS