Google search advertising for a network of computer repair
I want to share with you another cool case - Zamovniki - a network of service centers for repairing PCs, laptops, with a visit of the master to your home, they provide a list of services from installing Windows to upgrading PCs. The customer's business operates in 3 countries: Ukraine, Belarus and Moldova.
First, I had to deal with unblocking accounts, because Google used to often block when advertising was launched for the first time. We overcame these difficulties specific to the client's business in 7 days, now everything is working fine.
The list of keywords for search advertising in Google was provided by the customers. From them, we make 5 groups of ads: PC cleaning, Windows installation, computer repair, WIFI connection and antivirus installation
They work on the territory of Ukraine - GEO - 40 cities of Ukraine, , Belarus and Moldova (Ukrainian craftsmen who live in these countries, and we give them work) - (meeting with clients who have an urgent breakdown)
The period before the launch of advertising on 3 sites is 14 days.
The actual cost of the project is UAH 26,000 ($900) per month
The daily budget for advertising on 3 sites is UAH 10,000.
Here are the results we achieved in 1 month of work:
The number of applications is 30 applications per day
The price of attracting one client is UAH 10 (30 cents).
Phone calls - 1000
Advertising views – 184,000
Actual ROAS –250%
Conversion rate - 100%
Actual daily budget - UAH 12,000 (for 5 accounts)
First, I had to deal with unblocking accounts, because Google used to often block when advertising was launched for the first time. We overcame these difficulties specific to the client's business in 7 days, now everything is working fine.
The list of keywords for search advertising in Google was provided by the customers. From them, we make 5 groups of ads: PC cleaning, Windows installation, computer repair, WIFI connection and antivirus installation
They work on the territory of Ukraine - GEO - 40 cities of Ukraine, , Belarus and Moldova (Ukrainian craftsmen who live in these countries, and we give them work) - (meeting with clients who have an urgent breakdown)
The period before the launch of advertising on 3 sites is 14 days.
The actual cost of the project is UAH 26,000 ($900) per month
The daily budget for advertising on 3 sites is UAH 10,000.
Here are the results we achieved in 1 month of work:
The number of applications is 30 applications per day
The price of attracting one client is UAH 10 (30 cents).
Phone calls - 1000
Advertising views – 184,000
Actual ROAS –250%
Conversion rate - 100%
Actual daily budget - UAH 12,000 (for 5 accounts)