In this case, I was launched with Google Shopping ads for the shoe store with replicas-copies of famous brands. The results of the robots can be seen on the screenshot.
In short in numbers:
The average check - 2105 UAH
The average price per conversion (order) - 53 UAH
Proportion of advertising spending to gross profit (CPA) - 2.5%
In short in numbers:
The average check - 2105 UAH
The average price per conversion (order) - 53 UAH
Proportion of advertising spending to gross profit (CPA) - 2.5%